GL Events – Events apps

The Project

To meet the needs of our event industry clients, mainly GL Events, we developed a solution: MOBIVENT.

With Mobivent, we were able to deliver, in record time, a mobile application fully customized to the event’s branding.

Problem

Event organizers, including GL Events, needed customized mobile applications to support their trade shows. The challenge: to quickly deliver a modern, comprehensive solution tailored to each event’s visual identity, while keeping costs and production time under control.

Research

  • Analysis of recurring needs of visitors and exhibitors at trade shows.
  • Study of essential features to streamline the experience: networking, agenda, mapping, conferences, practical information.
  • Testing and validation with organizers to ensure reliability before publication on the stores.

Solution

  • Development of Mobivent, a reusable and customizable mobile solution adapted to each trade show’s branding.
  • Design of wireframes, mockups, and prototypes, with UX expertise to ensure simplicity and efficiency.
  • Key features: exhibitor list, 2D/3D maps, appointment booking, conference details, push notifications, networking via LinkedIn Connect, practical information, etc.
  • Adaptation to the visual identity of each event (Conext Lille, Salon de l’Industrie, Salon M.A.D.E, CFIA).
  • Creation of Mobivent as a white-label solution, in partnership with Adrien Serres (CEO of Wazapp), to optimize production costs and timelines for clients.

Outcome

  • Fast delivery of fully branded and comprehensive event applications.
  • Enhanced visitor experience through simplified access to information and networking.
  • Reduced development costs and timelines for organizers with a turnkey, scalable solution.
  • Adoption of Mobivent as a reference solution for several professional trade shows.

Event Applications

Below is the list of events for which I designed the interfaces, based on our Mobivent solution.
  • #Conext de Lille
  • Salon de l'Industrie
  • Salon M.A.D.E
  • Salon CFIA

App Features

  • Exhibitor list
  • Appointment scheduling
  • 2D / 3D floor plan
  • Conference list and details
  • Pushs notifications
  • Networking with LinkedIn Connect
  • Practical information
  • And more

Tasks

  • Wireframe creation
  • Mockup design
  • App prototype creation
  • UX expertise
  • Graphic adaptation and visual adjustments within the app
  • App testing before release
  • Publication on Google Play and Apple App Store

Developing a white-label solution made it possible to save development time, significantly reduce production costs, and lower the final invoice for our partner

Project Informations

  • Client

    GL Events

  • Date

    2015-2018

  • Catégory

    Mobile applications

  • Solution

    Mobile app

  • Website

    https://www.mobivent.fr/