Irresistibles Français – French fans football national team

The project

In 2025, the Irresistibles Français association celebrates its 15th anniversary. For the occasion, we decided to completely redesign the association’s website. The old design is gone — replaced with a fresh look inspired by “football fans / supporters groups” to bring energy to their 15 years of history. The work was extensive: we followed all the stages of the redesign process, creating wireframes, mockups, and a prototype before moving on to development.

Problem

The association’s old website was outdated, not responsive, and rarely used by members. Most preferred replying to emails to book tickets or order merchandise, with payments limited to bank transfers—causing inefficiency and weakening community engagement.

Research

  • Identified pain points: poor design, lack of responsive access, and outdated payment process.
  • Collected feedback from members about their expectations for a more dynamic, football-supporter–oriented platform.
  • Analyzed user needs around community engagement, online payments, and easier access to association news and activities.

Solution

  • Complete redesign of the website with a modern “football fans / supporters club” identity.
  • Responsive site accessible on all devices, with news, photo gallery, team presentation, and association activities.
  • Integrated member space with online ticket booking, merchandise shop, and secure credit card payments via Hello Asso.

Outcome

  • Revitalized community life: members now visit the site regularly instead of relying on email.
  • Improved accessibility, making the site usable anywhere, anytime.
  • Boosted engagement and simplified processes through online payments, ticket booking, and merchandise orders.

Website Features

  • All the latest news from the association
  • Photo library
  • Member area
  • Registration form to join the association
  • About us
  • Presentation of the board
  • Presentation of IF Football Club, the association’s football team
  • Presentation of the chants
  • Presentation of IF Solidarity
  • Online shop (member area)
  • Ticketing (member area)
  • Online payment with our partner Hello Asso

Tasks Completed

  • Needs analysis
  • Creation of personas
  • Creation of the user flow
  • Wireframe design
  • Interfaces design
  • Prototype development of the app
  • WordPress page creation
  • Website configuration
  • Content optimization
  • Content integration
  • CSS & PHP modifications
  • Website deployment
  • Website updates
Want to see the work in detail? Check out the Figma prototype via the button below.

Project Information

  • Association

    Irresistibles Français

  • Date

    2024

  • Category

    Site web

  • Role

    Website Manager

  • Website

    https://irresistiblesfrancais.fr/