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Norauto mobile app

Thomas Dutrieux UI/UX Product Designer > Applications > Norauto mobile app
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Le projet

Durant mes 5 années chez Wazapp, j’ai travaillé sur divers projets pour Norauto. Le projet principal était l’application mobile disponible sur iOS et Android. Nous avons notamment travaillé sur de nombreux P.O.C (Proof of Concept) tel que la réalité augmentée, les iBeacons, l’intégration de solutions de voiture connectée avec boitier de localisation XEE.

Problem

Norauto wanted to modernize its mobile application and explore new digital opportunities. The challenge was to redesign the app with a fresh, modern look while testing emerging technologies such as augmented reality, iBeacons, and connected car solutions to improve customer experience.

Research

  • Met with customers in Norauto centers to identify needs and expectations.
  • Gathered insights through workshops, user testing, and co-design sessions.
  • Explored innovative technologies to evaluate their value for end users.

Solution

  • Redesigned the mobile app with a flat design aligned with iOS7.
  • Added key features: car locator, tire quotes, assistance, loyalty program, discount integration in Wallet.
  • Developed several POCs (iBeacons, augmented reality, XEE connected car).

Outcome

  • Delivered a modern, feature-rich app available on iOS and Android.
  • Enhanced customer experience with practical, engaging functionalities.
  • Positioned Norauto as an innovative player by testing and validating new digital technologies.

Work Objectives – Features

  • Redesign of the app in Flat Design with iOS7
  • Creation of POCs with iBeacon
  • Integration of the XEE device for connected cars
  • POC on Augmented Reality
  • Development of new features
  • Integration of discount coupons into Wallet
  • Where is my car?
  • Pneumatics quotes
  • Assistance
  • Customer loyalty account
  • And many more

Tasked performed

  • Interface redesign
  • Creation of mockups for new features
  • Prototype development
  • Wireframe design
  • User testing
  • UX design expertise to improve the mobile experience
  • User interviews in Norauto centers
  • Participation in POCs
  • Client relationship management
  • Facilitation of co-design workshops
  • Development follow-up
  • Publication on the Apple App Store and Google Play Store

In summary with this mobile application for Norauto, I was able to explore emerging technologies and contribute to various POCs. I also provided my UI and UX expertise to meet their needs and independently supported them throughout the different projects.

Informations sur le projet

  • Client

    Norauto

  • Date

    2013-2018

  • Catégory

    Applications

  • Solution

    Mobile iOS and Android apps

  • website

    https://www.norauto.fr/